Master Your Business Mindset: 3 Things to STOP Saying Right Now

November 23, 2023

White words that say "okay, STOP saying that!" and a photo of Rochelle, a filipino woman with her black hair tied back and thick rimmed glasses, smiling at the camera The background is yellow and blue and there are flowers and rhinestones sprinkled around the edges like a digital collage

Show Notes

In this episode, let's talk about three common struggles many business owners face, and how to overcome them.

Struggling with Feeling Stuck? Rochelle discusses the common complaint about social media algorithms, providing a fresh perspective on how to navigate frustration and find balance in content creation.

Key Takeaway 1: Balance for Success Discover the power of balancing algorithm-friendly content with pieces that bring you joy, helping you find a satisfying equilibrium in your social media strategy.

Struggling with Networking Anxiety? Addressing the challenge of networking, Rochelle encourages listeners to focus on connecting with specific groups they feel comfortable with, making the process more genuine and enjoyable.

Key Takeaway 2: Authentic Connections Find ease in networking by narrowing your outreach to groups you naturally resonate with, fostering authentic connections that align with your interests.

Struggling with Time Management? Rochelle acknowledges the real struggle of time constraints in business, guiding listeners to prioritize tasks effectively and embrace self-encouragement for a more positive mindset.

Key Takeaway 3: Prioritize and Encourage Create a manageable workload by prioritizing one or two tasks, and boost your morale by being your own biggest cheerleader—celebrate the small wins on your journey.

Call to Action: It's time to master your business mindset, conquer your own inner drama, and unlock the full potential of your entrepreneurial journey!

Take a moment to reflect on the key takeaways from today's episode and choose one actionable step to implement. Connect with Rochelle on LinkedIn and add a note in your connection request about which aspect you're focusing on. 

TRANSCRIPT (CLICK TO EXPAND)

Hi friends. Let's talk about some things that I think that you might be saying to yourself a little too much, but you might not realize it. So let's kind of put the spotlight on them and talk about why you should stop saying these specific things to yourself.

This is compassionate side hustle strategy hosted by me, Rochelle Sanchez. I help solopreneurs like you build good habits and compassionate systems that allow you to show up consistently and authentically in your business. The end goal is to help you onboard a virtual assistant who is 100% aligned with your mission and within your budget, but there are a few things you should probably get in place first, right? That's why we're here.

You deserve to do what you love for a living. And I believe that you're closer than you think. So clear your schedule and let's get to work on the next best step for you on your business journey These are things that I like to call inner drama, because I feel like when you take the leap of starting your own business, then you're actually putting yourself in the driver's seat and taking on a whole lot more responsibility other than just like getting the permits and making the website and selling your stuff.

Like there's all this extra stuff that you're balancing, especially basically what it means to have a business.

And so we create all of these weird inner drama, dramatic lines. It's like an internal soap opera. And it might be actually holding you back more than you realize.

So I thought that it might be helpful to spotlight three of them for you to see if you are struggling with these particular things and what you can do about it.

The first thing is basically complaining about the algorithm. Maybe you hear yourself saying something along the lines of the algorithm hates me and it's working against me and please share my stuff with all of your friends and family you know, because my reach is down so much.

Which you know is totally true. We know this right? These social media platforms promise one thing, and then they don't show your stuff to all your followers.

Like that is, that is just the truth. We, we all know this. I

know for sure that I'm not seeing the kinds of numbers that I should be seeing if it was truly an organic feed where we were connecting with people who are interested in what we're doing.

But keeping in mind that we cannot control the algorithm. What can we do about it?

Well, we can do something about how we see this issue and the situation instead.

Usually what this means and what's actually happening is it's that you're feeling frustrated that the content that you researched and you created and you posted has a low number of views and shares and comments, right?

That's basically what we're looking at.

And honestly, it's okay to be upset. I think that that's fine.

Social media requires consistency and strategy. And if you're not like a natural born marketer and sales person, Then it's going to be hard.

Or even if you are a natural born salesperson, it's still going to be hard because no one can predict what social media is going to be like, you know, over the next week.

So instead of sitting there in your overwhelm and not feeling that you have any control, what you can do is try making two pieces of content that follow the trends, followed by two pieces of content that are purely for your own enjoyment.

Just to kind of find that balance for yourself, especially if you find that making content is actually kind of therapeutic for you and you actually enjoy it on some level and just wish that more people would see it.

If you balance what the algorithm wants and what you actually want to create. And you find that that is, that can create a nice satisfying balance for you then that might actually work out a lot better.

And that's, especially if you are completely sure that you want to stay on social media and keep playing the social media marketing game.

The second example of inner drama is I hate networking. It's so fake and I'm shy and I'm introverted and my anxiety and you know, et cetera.

And like, yeah, I've been there. We know that as business owners, we have to be social and we have to sell.

And when, in order to sell our stuff, we have to be visual in some capacity. Now that might not be like live and in-person, you know, in front of a big group of people that makes your palms, sweat, and you know, you, you totally lose like bodily functions.

We're not trying to go that far, right?

So, what I would say here is to try focusing on who you do feel comfortable with.

Like, are there certain types of people that you feel comfortable around? Maybe they are like the spiritual types or nerds or you know, hardcore true crime podcast listeners. Or like cat owners. Like what would happen if you narrow down your outreach and your attempts to be visible down to like just a specific group of people that you. Usually enjoy being with.

And if you feel yourself kind of like pushing back on this idea, remember that you yourself you're a person on the internet too. And you have your own interests.

And I bet that you have certain things that you wish would pop up on your screen or that you wish some random stranger would let you know about.

But no one's actually doing that. So there are likely to be other people, probably your ideal clients, who feel the same and just don't know about your business. And you can find them anywhere.

So choose the group that you would feel comfortable with anyway, and see what happens when you put yourself among them.

And finally the third inner inner drama example, and thing to stop saying to yourself is I don't have enough time.

And again, I'm going to say here and point this out and say, yeah, you're right. You're absolutely right. Like despite what Kim Kardashian would have you believe, running a business it's complicated and it's not just simply getting up off of your butt and doing the work. It depends on your resources. It depends on if you have a chronic illness or not. It depends on your status. It depends on how many social barriers you have that are built into our systems.

The point is that you're doing your best. You may not have enough time to do all of the things. So, what are some of the things that you could prioritize instead.

So I want you to try this. If this is something that you particularly a struggle with. Write a list. List. Just on any piece of paper, you don't have to like, make it a whole thing.

But just quickly write down a list of all the tasks that you think you should be doing in your business. All of them. And then from that list, choose only one or two priorities, which one or two things are you going to do? So that you can cross them out and you can finish them and move on with your life.

And then while you're doing this, say kind things to yourself. And make sure you that you are your big, your own biggest fan.

Remember to hype yourself up and remind yourself about how you're killing it. And how you're sending a good example because you've given yourself a manageable. Self-assigned workload.

I hope that you found that helpful today.

If you want to connect with me, go on LinkedIn and send me a connection request and let me know that you listen to this episode and let me know what you're going to focus on.

What is it that you're going to keep front and center as your priority until you cross it off. And if you only focus on that one thing, then you're going to get it done sooner rather than later. Thanks for listening and I will see you next time.

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